May 13, 2022

In the (FinTech) Zone: tru.ID is an EBADay finalist!

Thomas Hull
Content Specialist
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We’re thrilled to announce that tru.ID has been shortlisted to pitch our innovative SIM-based authentication solution in the Fintech Zone at EBAday 2022 in Vienna, as part of the annual summit for leading payments and transaction banking executives. 

The summit organisers, Finextra Research and the Euro Banking Association (EBA), have selected this year's Fintech Zone finalists from hundreds of applicants across the world. tru.ID is one of just sixteen finalists to present to a panel of judges from the banking and payments sector.

With interest in digital banking at an all-time high, so is the focus on digital innovation. The EBAday conference – held face-to-face again for the first time in 3 years – will feature a purpose-built FinTech pavilion, where participants in the Fintech Zone (that’s us!) will get to mingle among a new wave of technology-enabled innovators. We’re in impressive company, and we wish our fellow contenders the best of luck. 

The tru.ID SIM-based authentication method aims to help banks and payments apps secure their user base by providing a strong possession factor as part of their MFA implementation. Learn more about how device binding can help prevent fraud here.

Keep an eye on our social media for more information, and we'll see you on 31 May and 1 June in Vienna!


FinExtra announcement in full 

About tru.ID

tru.ID helps businesses to reduce the threat of cybercrime by replacing passwords and PIN codes with a secure possession factor API for multi-factor authentication (MFA). This revolutionary approach leverages the core cryptographic security built-in to every mobile network and is now being made available, for the first time, to businesses and banks via API.

tru.ID uses mobile network cryptography based on the SIM card – the same highly secure technology that is already present in every credit card - to deliver strong MFA protection for customers and employees.

tru.ID is easy to deploy and simple to use. The service is already available in 20 markets covering over 2bn users, and is rolling out globally.

Book your free demo today here.